Being celebrity today isn’t an easy job. Besides doing what they’re already doing, looking great and staying present – interesting for media modern superstars have even harder task. They have to create and maintain their online profiles and image.
Pioneers in this area had an advantage but it required more work and effort. Now with all this new fancy gadgets everyone can become social media guru and have fun doing it.
Or they can hire helping hands.
It seems to me like celebrities occupied social media. Some of them even won respectable creators of those same networks. Followers and friends are something stars don’t miss. People love to love and follow their idols. It’s not enough we watch them on TV, they are popping up from our computers.
And they do business.
No matter how our superstars are rich, they aren’t picky when it comes to money.
So they sell. Everything companies want them to. But instead of doing old fashioned comercials and videos they migrated online. Because most companies realized where’s future marketing hanging. Of course, on social media.
It’s enough to tweet once, of course if you are some diva or mega popular person, and you’ll get pretty serious cash.
On the other side we have new wave of politicians who are also trying to make their own social media habitat.
Preparing for elections. Not only in US, but worldwide. They’re doing their business. Promote their parties and share promises.
With politics and enterntainment comes along business of course. Marketing evolved and moved also on social media bringing their clients. Companies are learning how to do business on social media which changes, same way it changed printed media and traditional ways of campaigns, rules and principles of business.
This subject is always fascinating when you realize how world trends and flows are changing. Forcing all of us to learn and upgrade both us and our technology.
Because, who knew that presidents and actors, singers, scientists and businessmen will share same place and promote their professions like on some unique meeting.
Social media – unique meeting place for everyone is most wanted media of today.