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Social media is the greatest fuel for fast growth ever but campaigns done poorly will still fizzle.
Social, we hardly knew you. Over a decade ago, a cottage industry formed that upended 20th-century business, public discussion and mass marketing practices. The seismic force was the embrace and inst
In the aftermath of multiple killings in California by a violent misogynist, the hashtag #YesAllWomen became a lightning rod for criticism and trolling -- but also showed just how powerful the weak t
Facebook, Twitter and other social tools don’t have to suck away your work day. Here are some strategies to use them productively.
Findings of a new report show that while there are some constants in social media, marketers are switching up certain important philosophies.
A new study helps explain why your wall is crammed with posts from the same four people
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